Posts tagged Retail Times
Cargo launches in Atlanta and partners with Coca-Cola and RXBAR to refresh and satisfy rideshare passengers

The Atlanta launch marks the first time Coca-Cola and Cargo have partnered together to promote the beverage giant’s brands in rideshare vehicles at scale. Atlanta passengers will see smartwater offered alongside other products in Cargo’s display box. Passengers can order their complimentary smartwater in car through Cargo’s digital menu (www.cargo.menu) on their smartphone. The ordering process is seamless: Passengers enter their driver’s box code, select their desired product, and hit the check-out button. Once the vehicle comes to a safe stop, the driver will give the passenger their products.

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